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Send ’scouts’ out to do your dirty work. Track and aggregate content from blogs, auction sites and job boards with results displayed hourly.
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If you want the latest blog entry or the cheapest price on the new camera you’ve got your eye on, you will love Yotify. This service is all about keeping right on the pulse. Sounds like you?
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This is a slick app with great design, an easy to use interface and a great proposition for webbers that don’t want to get left behind.
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Yotify treads the line of trying to be too much to too many people. Or is that its biggest strength?
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When I was in scouts, some old folks home or society For The Prevention of Waterway Weeds was always commissioning our troop to clean something or fundraise for another worthy cause. The troop leaders sold it to us with the promise of new badges, but we knew that we were providing free labour just becasue someone asked for it. Dib-dib-dob, alright.
Now, scouting has moved into the noughties. Instead of selling cookies, scouts are scouring the websites, blogs and auction sites of the internet finding exactly what you want to see as soon as it happens. As fun an image of a sweat shop of scouts chained to computers is, this is all done by the miracles of computer science from the hub of www.yotify.com. Users send out ’scouts’ by telling Yotify where to look (blog/website/auction site) and what to look for (keywords / price / videos). These scouts then hurry back to you and show you what they’ve found in a concise newslog format.
This startup rocks. There’s no doubt. Want to know when the latest videos of Susan Boyle (*cringe*) hits YouTube? Want to know when you can buy an iPod for less than $190? Are you looking for work as a scout master? Yotify finds and reports daily - or even hourly. The Internet isn’t about finding content anymore; it’s about finding today’s content. This is the app to keep you on top of the things that are important to you.
The only apparent flaw of Yotify is that it tries to be everything to everyone. You can use Yotify to search video, classifieds, blogs, eBay, Craigslist, the Wallstreet Journal… and the list goes on. In itself, this is great, but is this going to be a case of information overload for the casual user? There is a community element included on Yotify.com, but only time will tell if they really the social media nail on the head. In these early stages it feels a little tacked on to tick the ‘web 2.0′ box.
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In the deluge of new content on the internet, Yotify is set to carve out a niche as a content aggregator that will appeal to a very diverse set of demographics.
Now, if you don’t mind, I need to check my scouts to see if any new catz has cheezburgers.
Learn more at www.yotify.com



